品 牌 含 义
BRAND MEANING
      巴朗的LOGO            来自巴朗的“巴”字拼音“B”和“朗”字拼音“L”的组合,LOGO “B”字使用红色是代表阳刚激越、艰苦奋斗、勇往直前“BALANG”采用黑色代表稳重大方,喻示以此承托巴朗品牌,为成为百年品牌铺好基础,红与黑的强烈对比象征巴朗品牌对细节的重视与独到理解,又象征巴朗一贯的宗旨和目标。
The Trademark BALANG origins from Baron Mountain in Sichuan . As  a symbol of  hard work  and arduous struggle. The logo of BALANG comes  form the spelling of BALANG. Red letter B symbolizes persever- ance and hard work. “BALANG”itself is black ,indicating its generous and modest quality. The strong contrast of red and black enables peo- ple to believe that BALANG attaches importance to detail and its quality .
BALANG(巴朗)
品 牌 理 念
BRAND CONCEPT
产品以其简洁、舒适、时尚、大气、多功能、高品质的独特风格,
表达追求时尚潮流、高品质的生活理念,它将特别彰显时尚、商务、休闲的鲜明个性,
演绎都市人士的品质魅力生活。
The product believes the life concept of fashion and high quality with the unique style of comfort multi-function and high-quality. It interprets urban
high-quality life and advocates a kind of life style combining fashion and life.“BALANG”itself wins the favour of consumers. According to Eastern
life style, Mr. YeXurong, the founder of  “BALANG” creates business and leisure style with multi-function and fashion in the brand.
品 牌 文 化
BRAND CULTURE
其实没那么简单
那一刻 我背着旅行包走在两条路上
一条看得见脚下在征服
一条看不见心里在寻找
坦白不想成为失败垫背者
我曾是一名失败者
艰难所在之处时常想着拯救自己
而直面自我梦想的力量
从不屈服现实的残酷
而是静静流淌在血液中思考未来
都是渺小的 感觉到渺小才能装的下一切信仰的诞生
世界最伟大的就是有梦想
心有多大 行囊和外面的世界就有多阔广
从而使我们活着自由  自信  洒脱  充实  责任
巴朗的每一步每一个梦都在慢慢实现
所能及直到世界尽头......
这就是巴朗一直来的追求
It's not that simple  Focus on now  Look forward to the future  It is true  Once I was a failure and tried to save myself  But now
I will never surrender  I believe Where is our dream there is the future “BALANG”persues for freedom and productivity   Because we know we
are shoulder the responsibility.
通过对品牌的深入了解,巴朗对用户提供客户的需求都给予无微不至的关注,务求做到令客户满意,
客户的满意就是对巴朗/balang品牌的支持和认可,也是巴朗/balang迈向更高层次的动力。
创造力和品质,敢于创新的企业文化和追求。
THROUGH IN-DEPTH UNDERSTANDING OF THE BRAND, TO PROVIDE CUSTOMERS WITH THE NEEDS OF USERS. GIVE METICULOUS ATTENTION, IN ORDER TO ACHIEVE CUSTOMER
SATISFACTION,CUSTOMER SATISFACTION IS THE BARON /BALANG BRAND SUPPORT AND RECOGNITION, BUT ALSO TO BARRON'S /BALANG HIGHER LEVEL OF POWER.
CREATIVITY AND QUALITY, ENTREPRENEURIAL CULTURE AND THE PURSUIT OF INNOVATION.

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